SongBird Spotlight
Looking at brand and small business challenges through a creative lens. Check out our latest blogs and step outside of the box and into the spotlight!
8 ways to spice up your social media content
Sometimes status quo works, but if you’ve already stepped onto the social media roller coaster you’ll know that the platforms are constantly changing and the way users consume content is also constantly changing. So how do you keep up? How do you make sure that your content stays “spicy” enough that it can continue to engage your audience in different ways?
Here are 6 things you can try today to help spice up your social media content.
7 of my favourite creator accounts
Social media can be a wonderful place full of inspiration. We thought we’d take a couple of weeks and highlight a few content creators online that inspire us every day. There are obviously so many we could go on forever, but there are a few that I wanted to highlight that I am particularly enjoying these days!
Video or images? What's going on with Instagram?
After the past few years on Instagram, you may be left wondering if you should be posting videos or images, especially if you’re an entrepreneur who wants to boost their visibility and engagement online.
So what’s the answer in 2023? What’s going on with Instagram and what SHOULD you post?
4 ways to balance sales and entertainment when creating content
You should create a good mix of content on social media. Here are 4 ways to balance sales and entertainment when creating content for social media.
Creating content for social media algorithms – and your audience
What the heck is a social media algorithm and why is everyone talking about it? Here is a breakdown of what you need to know and how to create content for social media in the world of algorithms.
Social Media Trends 101
You may be wondering what are social media trends, how do you find them, and how do you use them? Here’s a crash course in what you need to know.
How to choose when to post on social media
Timing is everything. You may be wondering, “How do I choose when to post?” Well, here are a few tips to help you choose the best times to post on social media.
Is organic or paid growth better on social media?
It can be difficult for anyone to grow on social media. You can choose either organic growth or paid growth and we’ve broken down the pros and cons for each.
5 tips for getting more from your summer social media strategy
As people spend more time outside and with friends, businesses can experience a bit of a slower season. While this certainly presents its challenges, there’s also an opportunity to have some fun and test the waters. Here are 5 tips for getting more from your summer social media strategy.