SongBird Spotlight
Looking at brand and small business challenges through a creative lens. Check out our latest blogs and step outside of the box and into the spotlight!
Brands and Social Issues: Should Companies Take a Stand?
Many businesses will likely start the year out saying they want to make a difference and if you’re a business owner, you may be wondering how you can do that in a way that aligns with your brand and your target audience.
One way to do that is to take a stand on important issues - and there are many ways you can do just that - but you may also be wondering IF you should even take a stand. Here’s what you need to know first.