SongBird Spotlight
Looking at brand and small business challenges through a creative lens. Check out our latest blogs and step outside of the box and into the spotlight!
The role of failure in entrepreneurship: Turning setbacks into success
They always say that opposites attract. Well… the opposite of success is failure. As an entrepreneur you often have to face failures before you get to those successes.
You have to realize that you may not just magically bounce back. Sometimes failure in business is a chance for you to start over or maybe even just pivot to a different direction.
If you have experienced failure or you’re going through it right now, here are a few things to consider to help you come out on the other side.
2 businesses who started 2023 with a marketing bang
January often starts off slow for everyone and many brands don’t really kick things off until the Super Bowl weekend, but there are businesses who jumped right in with some exciting marketing campaigns.
Let’s take a look at a couple brands who have kicked this year off with a marketing bang.
How to start your 2023 social media strategy off right
We’re already a few weeks into the new year and, for many, a new year means new goals and some reflection. If you’re a business owner or your marketing team lead, that should apply to your social media strategy as well. So, let’s take a look at 5 ways you can start 2023 off right!
Business Lessons learned in 2022 to inspire your 2023
It’s always good to reflect on the past year before moving forward. Here are a few of the business lessons we are carrying into the new year.