
SongBird Spotlight
Looking at brand and small business challenges through a creative lens. Check out our latest blogs and step outside of the box and into the spotlight!
Why we need to stop telling women they can't have it all
We put so much energy into supporting celebrities and influencers in the public eye on their quest to have it all, but what about the woman standing next to you? Here’s why we need to stop telling women they can’t have it all.
Marketing lessons from all the Super Bowl LVII hype
Regardless of whether you watched for the football, Rihanna’s half-time show, or the highly anticipated ads, let’s take a peek at the hype surrounding the Super Bowl this year and a few lessons you can take away for your own business.
Why we need to start celebrating ourselves more in 2023
Now that we’re settling into 2023, I wanted to remind everyone that it’s more important than ever to start celebrating yourself this year. And it’s not about ego. It’s about growth.
So here are 4 reasons to start celebrating yourself in 2023.
How to start your 2023 social media strategy off right
We’re already a few weeks into the new year and, for many, a new year means new goals and some reflection. If you’re a business owner or your marketing team lead, that should apply to your social media strategy as well. So, let’s take a look at 5 ways you can start 2023 off right!
Make better (marketing) choices this year
There is so much to consider when you’re building or revising a marketing strategy and it’s almost impossible to remember everything. So here is a bit of a cheat sheet to help you make better marketing choices this year. Let 2023 be your year for marketing success!
Business Lessons learned in 2022 to inspire your 2023
It’s always good to reflect on the past year before moving forward. Here are a few of the business lessons we are carrying into the new year.
The last marketing push of the year
Happy Holidays from the SongBird Team!
'Twas the week before Christmas, the last big marketing push for the year. If your planning’s been done, rest is finally near.
10 ways to enjoy some time off during the winter holidays
We know it can be hard to take a break and slow down, especially as an entrepreneur, but it is SO important. We’ve thought up 10 ways you can enjoy some time off during the winter holidays – even if it’s just a short break
5 ways to get your business ready for 2023
It's not necessarily about setting resolutions you won’t keep. It’s about looking at how 2022 is going to impact your 2023 strategy.
Here are 5 things you can do to better prepare yourself for what’s coming for your marketing in 2023.
5 things entrepreneurs should know before starting on social media
Whether you’re preparing to launch your own business, or have already kicked things off, you may be considering joining one or more social media platforms. Before you do start or expand on social media, there are several things you should consider.
Let’s take a look at the 5 things entrepreneurs should know before starting on social media!
8 stats you should know about small business in Canada
In Canada, we have a thriving small business community full of diversity and innovative ideas. Here are 8 stats about small business in Canada you might find interesting.
9 reminders for when you feel like your business is falling behind
Everyone needs a little pep talk every-so-often – even the most confident people. As a business owner, especially in the beginning, you may find yourself needing them more frequently. Running a business RARELY goes exactly as planned, and sometimes you just need a little reminder.
So here are ten things I like to tell myself – and some of the business owners I coach and mentor – when things aren’t going to plan.
Some of our favourite Canadian Small businesses
It’s small business month and the holidays (from Thanksgiving to Halloween and Christmas) are right around the corner, so it’s really the perfect time to talk about our favourite local small businesses!
Discover some great small businesses that are Canadian made!
How to supercharge your small business
October is small business month, and Saturday is October 1st, so let’s kick it off by talking about how small business owners are superheroes. Regardless of where you’re at with your business goals, here are some ways you can supercharge your small business to help you reach your business goals.
My favourite Halloween movies and what businesses can learn from them
Halloween is coming, but spooky season is officially here! Here are a few classic Halloween movies with some great lessons for business owners.